Archive | February, 2016

moneyInside Chanel video details 130-hour haute couture processFrench fashion house Chanel is taking consumers inside the house for the thirteenth time to cultivate exclusivity and mystery.Click here to read the entire article on Luxury DailyChinese buying power makes big opportunity of Lunar New YearWith Lunar New Year just around the corner, retailers realize this is a chance to establish relationships with high-value clientele.Click here to read the entire article on Luxury DailyBarneys showcases hometown pride in exuberant spring campaignDepartment store chain Barneys New York is paying tribute to the eccentric personalities that make up New York in its spring 2016 campaign.Click here to read the entire article on Luxury DailyAffiliate marketing offers alternative to crowded content marketplace: ForresterIndustry shifts have led to a breakthrough in affiliate marketing, according to a new report by Forrester and Rakuten Marketing.Click here to read the entire article on Luxury DailyDavid Yurman builds emotional appeal for Valentine’s Day gifting through love storiesJeweler David Yurman is celebrating the diverse ways in which affection can blossom to make consumers consider their own love story around Valentine’s Day.Click here to read the entire article on Luxury DailyCéline, British Vogue, Floris London and St. Regis – Live newsLuxury Daily’s live news from Feb

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Affiliate marketing offers alternative to crowded content marketplace …

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Share ! New research by the fine folk at Forrester Consulting, and paid for by the great guys at Rakuten shows that performance and affiliate based marketing will grow in leaps and bounds in the next five years. The report claims that over 80% of all advertisers and 84% of all publishers are running some type of affiliate program. They survey also claims that 90% of all advertisers said that affiliate programs were important, and that up to 20% of all revenue was generated by affiliate programs.The most important part of the study seems to be that more and more advertisers are accepting that affiliate or performance marketing isn’t just about driving people to one sale, but can be part of an overall brand strategy that leads to more engagement.According Adam Weiss, the General Manager of the Rakuten Affiliate Network: “Affiliate marketing is a high-value, low-risk strategy proven to drive sales and awareness for brands and revenue for publishers and when done right, it cultivates mutually beneficial and authentic relationships between brands and publishers, and those publishers and their audience.”The survey claims that within 5 years the entire affiliate ecosystem will be generating almost $8 billion 7 Billion based on both direct and indirect sales.Full Survey can be downloaded here Related

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Rakuten Predicts Affiliate Marketing Growth to $7 Billion a Year …

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Share ! New research by the fine folk at Forrester Consulting, and paid for by the great guys at Rakuten shows that performance and affiliate based marketing will grow in leaps and bounds in the next five years. The report claims that over 80% of all advertisers and 84% of all publishers are running some type of affiliate program. They survey also claims that 90% of all advertisers said that affiliate programs were important, and that up to 20% of all revenue was generated by affiliate programs.The most important part of the study seems to be that more and more advertisers are accepting that affiliate or performance marketing isn’t just about driving people to one sale, but can be part of an overall brand strategy that leads to more engagement.According Adam Weiss, the General Manager of the Rakuten Affiliate Network: “Affiliate marketing is a high-value, low-risk strategy proven to drive sales and awareness for brands and revenue for publishers and when done right, it cultivates mutually beneficial and authentic relationships between brands and publishers, and those publishers and their audience.”The survey claims that within 5 years the entire affiliate ecosystem will be generating almost $8 billion 7 Billion based on both direct and indirect sales.Full Survey can be downloaded here Related

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Rakuten Predicts Affiliate Marketing Growth to $8 Billion a Year …

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Affiliate Marketing Pegged to Reach $6.8B in Sales by 2020 – WWD WWD Next StorySally Beauty Earnings Looking PrettyPrevious StorySurvey Shows a Need for a More Consumer Centric Retail ModelLatest IssueView/DownloadJust InFeds Seize $39.3 Million in Bogus Sports Merchandise Kenneth Ning Men’s RTW Fall 2016 Fashion Unfiltered Toasts Launch at Gramercy Park Hotel Designers Turn Out for ShowStudio’s Inaugural Fashion Film Awards Coldplay’s Video With Beyoncé Stirs Controversy in India MoreLatestRetail ArticlesMass and Off-PriceWal-Mart Claims Puerto Rico Tax Would Cut RevenuesDirect, Internet and CatalogueNasty Gal Hit by LayoffsDepartment StoresStudy: Online Ratings and Reviews MatterDirect, Internet and CatalogueCross-Border Sales Volumes Soar as E-commerce BoomsDesigner and LuxuryJ&M Davidson Opens New London FlagshipFinancialJanuary Same-Store Sales Hit By Snow StormFinancialRalph Lauren, Kohl’s Disappoint Investors as U.S. Market Modestly DeclinesForecasts and AnalysisSurvey Shows a Need for a More Consumer Centric Retail Model They Are Wearing: New York Fashion Week Men’s They Are Wearing: Berlin Fashion Week They Are Wearing: Sundance Film FestivalMore StreetMostPopular Up-and-Comer Sarah Gadon on Giorgio Armani, James Franco and Logan Lerman Benjamin Millepied Exits Paris Opera Alicia Keys on ‘Empire,’ Marriage and Her New Album Alden Ehrenreich Talks ‘Hail, Caesar!’ Oscars 2016 Presenters: Lady Gaga, Quincy Jones, Kerry Washington and The Weeknd LatestPublications WWD 02/03/2016Read NowDownload the pdfWWD February 3, 2016Read NowDOWNLOAD PDF NOW WWD 02/03/2016Read NowDownload the pdfWWDRead NowDOWNLOAD PDF NOW WWD 01/27/2016Read NowDownload the pdfWWD January 27, 2016Read NowDOWNLOAD PDF NOW WWD 01/22/2016Read NowDownload the pdfWWD January 22, 2016Read NowDOWNLOAD PDF NOW WWD 01/20/2016Read NowDownload the pdfWWD January 20, 2016Read NowDOWNLOAD PDF NOWVIEW ALL PUBLICATIONSFeaturedStoriesRetail FeaturesWWD Apparel & Retail CEO Summit 2015Fashion FeaturesNYFW: 2016 Spring Ready-to-Wear CollectionsFashion FeaturesParis Fashion Week: 2016 Spring CollectionsFashion FeaturesTokyo Fashion Week Spring 2016Fashion FeaturesMen’s Spring 2016 CollectionsFashion FeaturesResort 2016#WWD Social: Follow Us

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Affiliate Marketing Pegged to Reach $6.8B in Sales by 2020 – WWD

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Company profileOur client is a rapidly growing full service performance marketing company based in Oxford Street. Their innovative approach to email marketing has made them one of the leading affiliate marketing companies in the UK – they work on exciting projects with the likes of EE, Wowcher and Macmillan Cancer Support. A tight-knit team of technical and creative experts, they are looking to expand their company with like-minded bright and enthusiastic people who have a real passion for the digital industry.The roleThis is an exciting opportunity for an experienced marketer to join one of the leading affiliate marketing companies in the UK as an Affiliate Marketing Executive

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Affiliate Marketing Exec (Experienced/ Second Jobber) job with …

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Video Highlights from Affiliate Summit West 2016 Posted January 31, 2016 by Shawn Collins. Affiliate Summit West 2016, the premier affiliate marketing conference, took place January 10-12, 2016 at Paris Las Vegas in Las Vegas, NV. This three-day conference included networking with affiliates, affiliate managers, advertisers, OPMs/agencies, solution providers, and networks

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Video Highlights from Affiliate Summit West 2016 – Affiliate Summit

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