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For almost 20 years, Affiliates have steadily helped Retailers increase traffic, acquire new customers and boost sales. However, e-commerce continues to evolve at an alarmingly fast rate and Merchants must continue to develop their Affiliate strategy in response to these changes.Part 1 of 3 of Maintaining a Modern Affiliate Program is understanding customer behavior and utilizing the Clickstream

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How to Maintain a Modern Affiliate Marketing Program – Part I …

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