Tag Archive | "market"

Combating ad blocking: What we can learn from the affiliate channel …

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Combating ad blocking: What we can learn from the affiliate channel …


I’ve worked in affiliate marketing for more than 13 years and in that time I have had to endure a lot of comments about the industry emulating the “wild west” and being tarnished with a bad quality image. I have always felt these comments to be incorrect and unfair, but what the affiliate world has done very well is address these concerns by putting in place practices to ensure transparency and quality that is self-regulated by industry stakeholders.The broader digital industry faces a huge threat from ad blocking and could take some useful lessons from what the affiliate channel has achieved.I have followed with great interest the hot topic of ad blocking. Of particular amusement has been the anger directed from many corners of the digital advertising industry at the ad blocking companies themselves.Let’s take a step back for a minute.

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Combating ad blocking: What we can learn from the affiliate channel …

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Monetize That Mobile Site: 3 Sources of Mobile App Affiliate Programs

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Monetize That Mobile Site: 3 Sources of Mobile App Affiliate Programs


Don’t let the title fool you. Yes this is about monetizing your mobile site (or your mobile app, if you have one), but these mobile app affiliate programs are not only for mobile sites

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Monetize That Mobile Site: 3 Sources of Mobile App Affiliate Programs

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What You Can Do To Run A Successful Affiliate Marketing Program …


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What You Can Do To Run A Successful Affiliate Marketing Program …

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5 Tips for Flawlessly Managing Your Affiliate Marketing Partnership …

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5 Tips for Flawlessly Managing Your Affiliate Marketing Partnership …


45 Tips for Flawlessly Managing Your Affiliate Marketing PartnershipMaybe you’ve heard it from a parent, significant other, team member, or co-worker: “We need to work on our relationship.” In any partnership, it’s vital that both parties maintain regular communication, respect, and an open mind. But when you’re in a relationship with an affiliate marketer, keeping it healthy is even more crucial to mutual success, and it requires constant work.The partnership between you and your affiliates isn’t a synergistic relationship where both parties are independent but do better together. In affiliate marketing, the relationship is actually symbiotic; each depends on the other for survival.

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5 Tips for Flawlessly Managing Your Affiliate Marketing Partnership …

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